Elvis plays Johnny, a riverboat entertainer with a big gambling problem. Donna Douglas plays Johnny’s girl, Frankie. A fortune teller tells Johnny how he can change his luck. Enter a new lady luck played by Nancy Kovack and the cat fight begins.

Rock Hudson and Doris Day are together again! Jerry Webster (Hudson) and Carol Templeton (Day) are rival Madison Avenue advertising executives who each dislike each other’s methods. After he steals a client out from under her cute little nose, revenge prompts her to infiltrate his secret “VIP” campaign in order to persuade the mystery product’s scientist to switch to her firm.