Raviv Ullman
Rita Rocks is a Lifetime original sitcom that ran from October 20, 2008 to December 7, 2009. It is the network’s first original comedy in over a decade. The series debuted alongside re-runs of Reba as part of a new comedy hour for Tuesday nights, which later changed to Monday nights. The show stars Nicole Sullivan as Rita, Tisha Campbell-Martin, Richard Ruccolo, Raviv Ullman, and Kelly Gould.
On January 11, 2010, Lifetime cancelled the series after two seasons due to low ratings.
Samantha’s band, the Zettabytes, is meeting with little success, so her friend Roscoe uses his knowledge of technology designed by his father to create a holographic lead singer, Loretta Modern. The band instantly becomes successful, but Samantha begins to feel alienated, Roscoe discovers feelings for Samantha, and Loretta struggles with individuality.